What inspired you to want to become a designer?
I’ve always had a love for design ever since I made my first Christmas card when I was in primary school. Since then I have been drawing and doodling in my spare time. I used to love designing posters for school concerts and exhibitions and it just seemed like a natural procession for me to study graphic design at degree level. There is nothing else I wanted to do.
Who is your favourite designer/design agency?
At the moment I’m really interested in the work of Craig Ward, a London based graphic designer specialising in typography. He initiates work under the pseudonym ‘Words Are Pictures,’ which describes the way he works, using typography to produce images and to tell a story. His approach to typography encouraged me to start thinking about how typography can be used in exciting and unusual ways and how a simple message can be altered depending on the font used and how it is presented. I’m also a big fan of Saul Bass and love the way his work from the 50’s and 60’s still manages to looks contemporary today.
What influences you creatively other than graphic design?
I really enjoy looking at advertising, especially TV advertising. Wieden + Kennedy has done some fantastic advertising. I really like the advertising they have done for Honda. Also, WCRS have produced some really good advertising for Transport For London to promote road safety for cyclists and drivers.
What is your favourite piece of design?
I can’t say I have a favourite piece of design. There is so much fantastic design out there. One of my favourite pieces at the moment is a letter pressed image Craig Ward did for the Economist, the idea being ‘the world on a plate.’ It’s a very simple image with a simple concept, but that’s why I like it. It works well and does the job intended whilst being a really striking image.

Where do you see yourself in ten years time?
I see myself as successful graphic designer with lots of experience behind me. I’d like to be able to say that I work for a fantastic agency with great people, producing cutting-edge work.
What qualities do you think you will bring to the project?
I’m enthusiastic, hard working and enjoy a challenge. I’ll have a go at whatever is thrown at me and I’m eager to learn. I think I can work well as a team as well as an individual and I always try to fully understand what is being asked. I’m constantly documenting and looking out for new ideas and pieces of design that catch my eye and feel I can contribute well to the project by using my knowledge to think about problems in an exciting and creative way.
What do you hope to get out of the project?
I hope to gain an insight as to how designers work in the real world, experiencing both the highs and the lows and to get as much out of the experience as I possibly can. I want to broaden my knowledge of design and learn how to cope with the different situations that will arise whilst working in a design studio. I hope the experience and understanding I gain will help me to achieve my goals and put me at an advantage when it comes to finding a job.


No comments:
Post a Comment